Tag Archives: content marketing

What every marketer should know about community management

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Zero Paid Media as the new marketing modelI recently finished the book Z.E.R.O.: Zero Paid Media as the New Marketing Model by Joseph Jaffe and Maarten Albarda (Amazon) and wanted to share a few thoughts. In my role as an online marketing specialist and project manager, I had some key take-aways that I found very useful. Continue reading →

Predicting future trends with Triangle Interactive Marketing Association

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It was great to participate in the Triangle Interactive Marketing Association (TIMA) 4th Annual “Futurist’s Panel” held at the great new space co-working space at HUB Raleigh on January 9, 2013. We made predictions, talked about trends, and things we want to see our business accomplish in 2013. Continue reading →